Privacy Policy

Effective Date: July 9, 2021
Last Updated: September 22, 2025

Alchemative Private Limited (“Company,” “we,” “our,” or “us”) values your trust. This Privacy Policy explains how Flexum Mobile App (“Flexum,” “the App”) collects, uses, discloses, and safeguards your information when you use our application, products, and services. By using Flexum, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the App.

We may collect certain personal information such as your name, email address, phone number, billing and shipping details, and store owner information when you use Flexum. We may also collect account and authentication data including login credentials and integration details such as API keys or tokens. Information about transactions such as payment details, purchase history, and order fulfillment may be collected. Additionally, we gather device and technical data like device type, operating system, app usage patterns, IP address, geolocation, and crash reports. Some information may also be obtained from third-party services including Shopify and Firebase.

The information collected is used to provide, operate, and improve the Flexum App. It allows us to facilitate payments, manage orders, and support customer interactions. We use it to authenticate accounts, secure integrations, personalize user experiences, analyze trends, and improve performance. Information may also be used to communicate with you about updates, support, and offers, as well as to comply with legal obligations.

We do not sell your personal information. However, we may share it with trusted third-party service providers such as Shopify, Firebase, and payment gateways where necessary for app functionality. Information may also be disclosed if required by law, during a merger or acquisition, or when you provide explicit consent.

Flexum applies industry-standard security measures to protect data from unauthorized access or misuse, including encryption, access controls, and regular audits. While we work to protect your information, no system is completely secure, and you acknowledge the risks of sharing data online.

We retain your information only as long as it is required for providing services or meeting legal requirements. Once data is no longer needed, it is securely deleted or anonymized.

Depending on your jurisdiction, you may have the right to access your data, request corrections, request deletion, restrict or object to processing, withdraw consent, or request data portability. To exercise these rights, you may contact us at [Insert Contact Email].

Flexum is not directed at children under the age of 13 or under the minimum age required by law in your country. We do not knowingly collect data from children. If such data has been collected inadvertently, please contact us so we can remove it.

Flexum integrates with third-party platforms such as Shopify for store management, Firebase for analytics and crash reporting, and payment gateways for transactions. Each of these services has its own privacy practices, and we recommend reviewing their policies.

Your data may be transferred and processed in countries outside your place of residence. By using Flexum, you consent to such transfers, which will always be handled in compliance with applicable laws.

We may update this Privacy Policy from time to time. Updates will be reflected in the App and/or on our website with a revised “Last Updated” date. Continued use of Flexum after changes means you accept the updated policy.

If you have any questions or concerns about this Privacy Policy, please contact us:

Alchemative Private Limited
Email: app-support@alchemative.com 
Phone: +923000342357
Website: https://flexum-cms.myshopify.com
Address: Concord Tower, Dubai Internet City, 9th floor, Black Sea Business Center